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How to steal customers from your competitors in the life insurance business

Are you a life insurance agent struggling to get more clients who will buy more coverages? Would you like to know what the top 20% are? Independent insurance agents In your niche are you doing to get quality clients and earn more commissions?

If your answer is yes, then it’s time to learn.

In this article, we will show you the legitimate ways that life insurance agents like yourself steal clients from their competitors and still get away with it unchallenged.

If you’re struggling to keep your customers, chances are your competitors are playing this card on you without you even noticing.

But after reading this amazing life insurance post, you’ll be challenged to take action and convert all of your cold and warm traffic into obsessed fans of your agency, including longtime clients of your competitors.

are you ready? Let’s dive into…

Life insurance agents steal customers from competitors

1. Unpromising and over-delivery

Every life insurance company or agent is known for one thing: They love to overpromise. They promise hassle-free claiming, bonuses, and support system. But the question is, how many of them live up to their promise to the fullest?

In the event that a customer files a claim, they may be referred to one An insurance fraud case that appears similar to the case in Earth just to make sure they don’t get it.

To legitimately start stealing customers from your competitors, do the opposite; Under promise and over deliver. Doing so will help you gain the potential customer’s trust in your brand.

2. Steal customers by educating their audience

Have you ever heard the saying that the brand that knows its customers is the most profitable?

If you haven’t heard of it, please take this from us and apply it quickly in your insurance agency like the life of your company depends on it.

From time to time, organize workshops, webinars, and print posts, run ads, and sponsor awesome blog posts on a blog. like him And always update your agency blog regularly.

Whatever means are possible, use them to educate your audience about what is obtainable in different coverages. If the insurance company you work with offers passengers a life insurance policy at a discount, it would be great to educate your audience.

In addition, you can teach them How to choose the best life insurance policy And why. You can also help your competitors’ customers learn about file types insurance companies to avoid.

3. Stealing competitors’ superior offerings

Often, the reason people buy a product is not because of the beautiful website design but because of the presentation; It’s not your copy but the quality of your presentation.

If you have a high-quality offering that can make your competitors look like newcomers in the industry, your product will always be at the top of the list.

As a savvy insurance agent, it is your duty to know what clients who are hoping to purchase life insurance policies face. What questions are they asking that your competitors don’t have great answers for?

Do your due diligence to find out. Don’t leave anything to chance. If you follow this guide, you will Sell ​​more life insurance in one month of what you’ve sold in a year.

editorial team
We are passionate about the insurance industry. Our primary goal is to become your one-stop-shop for everything. We work with many insurance companies, agents, brokers, marketers and blogs to ensure we serve you better. Whether you want to know more about airline, auto, business, boat, disability, farm, health, home, life, travel, yoga or health insurance, we’ve got you covered. For inquiries, send us an email to [email protected]

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By ella